VeraLife Insurance Group

Compliance & Transparency

Privacy Policy

Last updated: May 6, 2026

VeraLife Insurance Group is a licensed independent insurance agency (NPN 21426840) headquartered in Albany, New York. This policy explains what personal information we collect when you request a quote, apply for coverage, or use our website, how we use it, who we share it with, and the rights you have over it. If anything here is unclear, email info@veralifeig.com and we will answer plainly.

At a glance

We do not sell your information.

Your data is not a product. We don't sell it to lead aggregators, data brokers, or marketers.

We use your data only to quote, underwrite, and service insurance.

Every piece of information we collect serves a specific insurance purpose tied to your request.

You can request your data, correct it, or delete it anytime.

Email info@veralifeig.com and we will respond within the timeframes required by law.

We use industry-standard security to protect your data.

Encryption in transit and at rest, restricted access, and vendor agreements that require comparable safeguards.

1. Information we collect

Information you provide

  • Name, contact information, and date of birth
  • Gender, residential address, and occupation
  • Income range (used to size appropriate coverage amounts)
  • Health information needed for underwriting (height, weight, tobacco use, medical history, current medications)
  • Beneficiary information for life insurance applications
  • Payment information (typically collected directly by the carrier or a PCI-compliant processor, not stored by us)

Information collected automatically

  • IP address and approximate geographic region
  • Browser type, device type, and operating system
  • Pages visited, time on site, and referring URL

Information from third parties

  • Medical records from providers (only with your written authorization)
  • MIB Group, Inc. data
  • Prescription history reports
  • Motor vehicle records
  • Credit and public records, where permitted by state law for insurance underwriting

2. How we use your information

  • To provide quotes and process insurance applications
  • To match you with appropriate carriers and product types based on your needs and underwriting profile
  • To service your policy after issue
  • To comply with legal, tax, and insurance regulatory obligations
  • To improve our website, products, and services
  • To communicate with you about quotes, policies, renewals, and educational content. You can unsubscribe from non-essential emails anytime.

3. How we share your information

  • With insurance carriers when quoting and submitting applications — this is required to get you a quote or coverage.
  • With service providers who help us operate (hosting, email, CRM, e-signature, analytics), under written confidentiality obligations.
  • With regulators, courts, and law enforcement when legally required.
  • With your authorization, for any other purpose you direct.

What we do not do

  • We do not sell your information to third parties for marketing.
  • We do not share your information with lead aggregators or data brokers.

4. Cookies and tracking

  • We use first-party analytics to understand and improve the site.
  • We do not use cross-site tracking pixels for behavioral advertising.
  • You can disable cookies in your browser settings.
  • We respect "Do Not Track" signals where technically feasible.

5. Your rights

  • You can request a copy of the personal data we hold about you.
  • You can request correction of inaccurate or outdated data.
  • You can request deletion, subject to regulatory record-keeping requirements that apply to insurance transactions.
  • You can opt out of marketing communications anytime by clicking the unsubscribe link or replying STOP.
  • California residents have additional rights under the CCPA, including the right to know, the right to delete, and the right to non-discrimination for exercising privacy rights. VeraLife does not sell personal information. To request deletion or opt out of data sharing, email info@veralifeig.com with subject line “Do Not Sell My Data.”
  • To exercise any right, email info@veralifeig.com. We will verify your identity before fulfilling the request.

6. Data security

  • We use industry-standard encryption in transit (TLS) and at rest.
  • Access to personal data is restricted to employees and licensed producers who need it to do their jobs.
  • We require carriers and vendors to maintain comparable security practices.
  • In the event of a data breach affecting your personal information, we will notify you in accordance with applicable state and federal law.

7. Data retention

  • Quote and application data is retained for the regulatory periods required by state insurance law (generally 7-10 years for insurance records).
  • Inactive lead data older than 2 years is purged unless you have an active policy or pending application with us.
  • Policy records are retained per the issuing carrier's requirements and regulatory obligations.

8. Children's privacy

  • Our site is not directed at children under 13.
  • We do not knowingly collect personal data from children under 13.
  • Insurance applications covering minors are submitted by their parent or legal guardian, who provides the relevant information.

9. Updates to this policy

  • We may update this policy from time to time.
  • Material changes will be posted on this page with a new "Last updated" date.
  • Continued use of the site after a change means you accept the updated policy.

10. How to reach us about privacy

For any privacy question, data request, or complaint, contact us:

Mail
VeraLife Insurance Group
1 Northwestern Blvd, Albany, NY 12211

California residents may request CCPA-specific reports (categories of personal information collected, disclosed, or sold in the prior 12 months) through the same email address. We will verify your identity and respond within the statutory timeframe.

VeraLife Insurance Group · NPN 21426840 · Truth in Protection. Legacy in Action.